The leading online casino and sports betting brand with a strong presence in Mexico, Winpot, announced a new activation, expanding its roster of Brand Ambassadors.
Earlier this week, the company confirmed it signed an agreement with Miroslava Montemayor, the famous sports broadcaster.
The new Brand Ambassador will help promote Winpot
Under the terms of the new alliance, Winpot designated the popular sports broadcaster and media personality as Brand Ambassador.
As a result, Montemayor will help promote the leading online casino and sportsbook.
As Brand Ambassador, she will participate in different marketing campaigns and media activations, reaching sports fans across the country.
Montemayor will appear in Winpot's newest TV campaign, which is set to air later this month.
The exciting promotional piece highlights the operator's dedication to "offering the best odds, guaranteed."
Winpot's newest Brand Ambassador shared her excitement, Casino Guru News learned from a press release.
"Winpot is one of the most trusted betting brands in Mexico, and I’m delighted to have been announced as a brand ambassador," Montemayor explained.
The famous sports broadcaster revealed that it was exciting to film the TV ad campaign.
Finally, Montemayor pointed out: "This partnership is the perfect fit – I have a large and loyal fanbase of sports enthusiasts, and Winpot provides the superior sports betting experience they deserve."
Yoni Sidi, Winpot's CEO, shared the positive vibe and acknowledged the popularity of Montemayor in Mexico and her extensive skillset.
"This has seen her build a large and loyal fanbase across Mexico, and through this partnership, we can introduce these people to Winpot for the first time," the CEO added.
Finally, Sidi pointed out: "We are really excited about our upcoming TV ad campaign, with Miroslava taking center stage."
Montemayor is a beloved TV personality and sports broadcaster
Before becoming one of the most beloved sports broadcasters and TV personalities in Mexico, Montemayor was a beauty pageant winner.
Her TV career dates back to 2014 when she appeared on TV Azteca Noreste sports show that covered the Super Bowl XLIX, which was played in Glendale, Arizona and the 2025 Pro Bowl.
After her stint at TV Azteca, Montemayor joined ESPN. During her time with the leading sports network, she presented ESPN Mexico's sports talk show, Los Capitanes, as well as the NFL Live version in Spanish.
Later in her career, Montemayor was an anchor of the Spanish version of SportsCenter.
Currently, she hosts the Premier League and Champions League for TNT Sports Mexico.
Undoubtedly, her exceptional presentation capabilities and extensive experience make her an excellent addition to Winpot's roster of Brand Ambassadors.
Image credit: Winpot
