Push Gaming has become the latest supplier to expand with OlyBet in Estonia, with both companies standing to benefit from the move.
OlyBet is keen to continue diversifying its local offer and engage and retain more players, whereas Push Gaming is also strategically interested in the Baltic region, with this new tie-up providing the company with the necessary opportunities to forge ahead.
Push Gaming expands in the Baltics as content momentum continues
Push Gaming has much to offer locally, including titles such as Razor Shark and its Retro Series, but also upcoming releases that have already stirred quite a bit of excitement, with titles such as Wild Swarm Triple Hive, Bamboo Ways, and many more.
Push Gaming Chief Operating Officer Andy Bentley has welcomed this fresh opportunity and said:
"Having our content live with market leaders such as Olybet is a key pillar of our commercial strategy. OlyBet provides us with a fantastic partnership and a shared ambition to grow in both regions."
Bentley added that the company was now pushing to scale its global offer, with places such as Latvia and Estonia of particular importance to the company. In the meantime, OlyBet Chief Operations Officer Tomas Graham has similarly welcomed the opportunity to expand the operator’s game lobby with Push Gaming’s proven and trusted titles.
"It is essential for us to offer the best games available to ensure OlyBet provides the best experience possible and remains the first choice in entertainment across each market," Graham said, highlighting the importance of diversifying the company’s portfolio and offering exciting choices for players.
The supplier is committed to the entire European market
Push Gaming has focused some of its efforts on expanding in Europe over the past several months. The company struck a content partnership with Mozzarbet in Serbia in February, and that same month, the company also pivoted toward Bulgaria, through a content tie-up with Betano.
Push Gaming has also continued to build its footprint of games, keeping a busy schedule with releases such as Olympus Unleashed.
Image credit: Push Gaming
